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Jerry Nelson’s Frontier Rodeo Company was established in 1991 and is now one of the world’s largest rodeo stock contracting companies.


The ranch spans over 10,000 acres in Northwest Oklahoma and is home to the vast herd of rodeo livestock and over 500 head of beef cattle.


Nelson didn’t have a goal of making a lot of money or to achieve fame with this venture. He loved rodeo, especially bulls and was determined to make the sport better than it was. And he did just that! In the early 1990s he purchased 50 acres of land near Hamshire, TX, and constructed a rodeo arena. In 1992 he invested in a bucking bull and traveled the rodeo circuit with him for a few years.

Frontier Rodeo Company quickly grew and branched out in the mid-1990s when Nelson began forming a staff.   Now, Frontier contracts rodeo stock throughout the United States from Florida to Elko Nevada. The company’s list of awards and honors include 9-time PRCA (Professional Rodeo Cowboys Association) Stock Contractor of the Year, 2022 PRCA Bareback Horse of the Year (Gun Fire), 4-time PRCA Saddle Bronc Horse of the Year (Medicine Woman), 2-time PRCA Bareback Horse of the Year (Full Baggage), 2013 PRCA Saddle Bronc Horse of the Year (Maple Leaf) & they've been the recipient of the Remuda Award twice (2012 & 2016).  The Remuda is an award given by the PRCA for a high caliber herd of bucking horses.  In 2019 they were recognized as the WPRA (Women's Professional Rodeo Association) Stock Contractor of the Year and they’ve been named the PRCA Xtreme Bulls Stock Contractor of the Year three-times.

At the 2012 National Finals Rodeo (NFR), Frontier Rodeo Company became the first PRCA stock contractor to have the top bareback horse at the National Finals four years in a row and in 2011 the company was first to win both bareback and saddle bronc Horse of the Year awards in the same year.

Numerous other awards have been earned by the company’s horses and bulls. And, yes, the early bull herd included Jerry’s first bull, Tough Enough, who had been “retired.”

Nelson and wife, Beverly, have been married for over 40 years and have two children, Candace and Jerry III (Bubba) and four grandchildren, who he lists as one of his favorite hobbies, along with basketball, rodeo, bulls and horses.

Nelson remains industrious and enjoys 12-to-14-hour workdays with the rodeo business and other business ventures, including Maverick International in Winnie, TX , The Stables in Freedom, OK and Frontier Rodeo Coffee based out of Winnie, TX.


Nelson got his start in the oil business when he was 18 and still maintains that business along with his son in Winnie, TX.

While Frontier Rodeo Company is based out of Freedom and owned by Jerry Nelson, two other men are an important part of success and growth of the company. They are 8x PRCA World Champion Bull Rider Donnie Gay who is the general manager and Heath Stewart, rodeo manager and ranch foreman. With the staff and workers which have been assembled, Frontier Rodeo Company will no doubt continue to provide what the cowboys want…the best bucking stock!


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Cody Sosebee is a dynamic force of energy and excitement, a true entertainer!

Cody started competing in rodeos at age eight and rode all the way through high school. He won three state championships for bareback riding and was offered a college scholarship to Southern Arkansas University in Magnolia. He attended only a semester before beginning to ride professionally.

For over ten years he competed on the national circuit. Then one night he was offered a job that would change his direction. “A clown didn’t show up and they wanted me to go out and fill-in. I did and it’s a long story, but it was fun and they paid me for it. I couldn’t believe they paid me for going out and acting like an idiot. A young rodeo cowboy is pretty arrogant, a stuntman, a risk-taker. To have to do a goofy job, be a clown, wear make-up and be made fun of was pretty degrading, so I was reluctant for a long time. But finally I thought, I could ride and compete and get my arm hyper-extended, pull my groin, take a chance on dying and get whiplash every night. Or I could dress up like a clown, act goofy, have fun and they pay me every time.”

“It started out as playing around and then it turned into a serious occupation and one of the best jobs in the world” Sosebee said.  He loves the roar of the crowd, the ability to make folks laugh, the energy of the crowds keeping him going. With each performance, he finds fulfillment in the ability to captivate hearts, evoke smiles, and leave a lasting impression on audiences worldwide.


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Scott Grover, who resides just outside of Kansas City, Missouri with wife Becky and son Statler, and daughter’s Lano and Clemmie, first picked up a microphone at the age of 19.  Since that day Scott’s career has grown beyond his wildest dreams.  Scott calls the action at numerous events a year from California to New York and Texas to Canada and all points in between. 

Scott has been selected six times to call the action at the Ram Prairie Circuit Finals, and selected in 2014 for the Ram National Circuit Finals.   Scott also called the action at the Clem McSpadden Nationals Finals Steer Roping, the PBR World Finals and was the WPRA Announcer of the Year in 2017   Along with being the voice at some of the best PRCA rodeo’s he can also be heard at some of the top PBR Events in the World and as a broadcaster for

Scott’s exciting delivery will bring you as close to the action and the contestants as you can get. 

Check him out at


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Award winning Professional Rodeo Announcer Steve Kenyon has spent more than three decades sharing the story of the world of professional rodeo around the world, in dozens of rodeo arenas in the United States and Canada, on television and Sirius XM, as the radio voice of the National Finals Rodeo on, and now through the all new with the Steve Kenyon Podcast.


Steve is a two time recepient of the Women's Professional Rodeo Association's Announcer of the Year award, and has won media awards from both the WPRA and the Professional Rodeo Cowboy's Association.


Steve Kenyon annually maintains a schedule appearing at more than 30 rodeos and related events, and has been selected 25 times as the in house voice of the Ram Columbia River Circuit Finals Rodeo.


You can follow Steve Kenyon on multiple social media platforms or at



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Bobby has been in horse training for over 40 years. He has trained and shown Reining, Roping, Working Cow Horse and Cutting.

He is the Founder of the Texas Cowboy Hall of Fame (TCHF) now located in the Stockyards in Fort Worth, Texas. Click logo below for a link to TCHF website and check out the Fox 4  Lone Star Adventure featuring the TCHF by clicking the myFOX logo.

Bobby is also a talented craftsman. For over 20 years he owned and operated Cowboy Art creating many custom metal signs and fixtures. These custom pieces have been purchased and collected by people all over the world. From home decor he moved on to custom motorcycles which he designed and built with his son, Cody. Cody was the mechanic, they both did the fabrication and Bobby did all the painting. 

3X PRCA Specialty Act of the Year NFR Specialty Act 

2014 Mustang Million Finalist with 2 horses and appears on Good Morning America 

2013 IPRA National Finals Rodeo Showcase Champion

2012 Supreme Extreme Mustang Makeover Champion and Fan Favorite

2011 Supreme Extreme Mustang Makeover Finalist & Fan Favorite 


The mission of the Living with Fire (LWF) Program is to provide recommendations to residents on preparing for wildfire and reducing wildfire threat to homes and communities. Since its inception in 1997, LWF has created materials for  residents that have been shared and applied to fire-prone regions throughout the country. LWF provides resources to homeowners, educators, community groups and firefighting professionals to improve defensible space, ensure homes have proper building materials, manage native and non-native vegetation and prepare for evacuation. Through community outreach events, peer-reviewed publications, social media and television and radio interviews, the LWF team brings the most up-to-date information on wildfire preparedness to Nevada residents and others across the country. LWF is a collaborative effort among federal, state, local firefighting agencies, and resource management agencies. LWF is managed by University of Nevada Reno, Extension, an EEO/AA institution. Living with Fire is the proud sponsor of the Silver State Stampede Jumbotron




Several years ago the Silver State Stampede started a lifelong relationship which changed the rodeo forever. We can't even think about what the rodeo was like before the Jumbotron and video that we have today.  We owe this to Scott Walton of Walton Scoreboards and Andrew Jones of Backslash Media Inc. and their crews.  Setup starts days before the rodeo with several hard working individuals and continues long after that last chute opens or gate closes. The production of the Silver State Stampede on The Cowboy Channel in 2020 was professional and first class! 




Atkinson Sound was started in August 1980 by Hoyt Atkinson. Our first jobs were simple DJ systems, use for dances at the local high school. Atkinson Sound is committed to provide the best equipment and personal to every customer. Atkinson Sound has expanded into a regional Sound Rental/Production and Audio Video Integrator. Having grown from what Larry Holt started in 1924 to one of the West’s most preferred audio and video companies; Atkinson Sound is “Sound at its Best” Atkinson Sound was brought in at the last minute to do the sound for the 2020 NFR in Arlington TX as the Globe Life Field sound wasn't up to par for the NFR. They are an invaluable asset to the Silver State Stampede.




Pat Laughlin ~ President

Alkie Mariluch ~ 1st Vice President

Scott Manoukian ~ 2nd Vice President

Jim Conner ~ Treasurer

Cathy Laughlin - Secretary


Board Members

Ralph Chiquete

Bob Rosevear

Julie Gabrielson

Brandon Casey

Matt Smith




The Silver State Stampede Association is a non-profit organization relying on the wonderful assistance of many volunteers. Without each and every volunteer and the many duties they do, it would not be possible to put on such an event. If you would like to volunteer please click below to send an email.


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